Super Stir

By Erik Oster 

-Sid Lee created a Super Bowl Feast Generator utilizing 8-bit charm to help generate a Super Bowl menu. While not in the big game, Sid Lee picked up U.S. creative agency of record duties for Dos Equis recently.

-Today in Big Game Boss news, Bruce Springsteen is indeed appearing in Jeep’s Super Bowl ad.

Daveed Diggs appears alongside Big Bird in DoorDash’s Super Bowl debut.

-Here’s the formula for a successful Super Bowl ad.

-Wondering why this year’s Super Bowl ads have so many celebrities? The Adweek mothership has your explainer.

-You can watch all of the Super Bowl 55 ads in one place over at Adweek as well.

-Melbourne agency Cummins&Partners added six new hires.