Stretch Those Arms Out for the Lifeline to Haiti

By Kiran Aditham 

Laguna Beach, CA startup firm Shove Creative has realized the idea of two of its interns–Miami Ad School alums Jordan Swan and Nicole Albrecht–by launching a digital “Lifeline to Haiti.”

Visitors to the initiative’s site are asked to upload an image of themselves with arms outstretched and then donate at least $3 to the Clinton Bush Haiti Fund, with all proceeds going directly to relief efforts in the devastated nation. The goal is to raise at least $2 million and create a virtual lifeline that stretches 700 miles.


Gabe Abejon
Larron Armstead
Nicole Albrecht
Jordan Swan

More: “Easiest Way to Help Haiti