Guess the “99 percent likely” part has turned into 100 as our pals at AdAge have provided us with the breaking news that GM has in fact consolidated its global media business with Carat. I believe the grapevine was informing us and others of this over a month ago, but check the link above for more clarification on the matters. One tipster also sent us this note just minutes ago from Detroit to cement things: “…The announcement just has been made that Starcom lost the GM global business.”
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