Staffing Changes at DigitasLBi Boston

By Patrick Coffee 


A round of staffing changes occurred at DigitasLBi’s Boston office this week.

A source tells us that the agency let approximately 20 employees go in the sort of standard practice staffing review that can affect a large shop on any given month; the source cast the move as one inspired by “business needs and projections.”

The changes affect “less than 3 percent” of Digitas’ employees in the region and do not extend to the executive level.

We currently have no information on which departments were involved or whether Digitas has plans to replace those no longer with the agency.

In other recent staffing news, last month DigitasLBi promoted Jill Sherman, formerly VP/group director of social and content, to the role of SVP/social practice lead across its Boston and Detroit offices. She replaced Anne-Marie Kline, who left to take the VP of global marketing role at Cambridge-based beauty company Living Proof, Inc.