Simon Pearce is joining mcgarrybowen New York as president, effective April 17th, Adweek reports. He will take over for Tom Sewell, who has held the position since last May, and will continue working at the agency, handling innovations responsibilities in a role that does not yet have a title. Pearce, meanwhile, will also assume the role of chief client officer, a newly created position at the agency.
“Chief client officer is a new title to us, and we want to deploy it more deeply at mcgarrybowen,” explained Brandon Cooke, the agency’s global chief marketing officer. “It’s really important to our DNA.”
Pearce arrives from Omnicom/BBDO, where he most recently served executive vice president, worldwide business lead on Hewlett Packard. Prior to that, Pearce served as managing director for Ogilvy & Mather New York, working on accounts such as Gap, IKEA and UPS. His resume includes executive roles at Wieden+Kennedy, Young & Rubicam and McCann Erickson. He has worked with clients including Nike, Mars, American Express, Miller Coors, Time Warner Cable and Unilever.