Shaq’s Offseason Activity Includes Pitching Digital Content Ideas

By Kiran Aditham 

Guess Shaquille O Neal’s level of boredom after the Cavaliers tanked in the NBA Playoffs has hit an all-time high as he’s now resorted to pitching terrible ideas as part of a promotion for Digitas’s third annual Digital Content NewFront event, which takes place this Wednesday in NYC. It’s no coincidence that Shaq picks up a call at the end, as he’s clearly phoning this in. Time to do some more Icy Hot commercials, hombre.

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