R/GA Chicago Hires Pair of Creative Directors

By Erik Oster 

R/GA welcomed creative directors Sue Kohm and Lizette Morazzani to its Chicago office, focusing on the agency’s purpose-based campaign and stories work.

Kohm and Morazzani will report to R/GA Chicago vice president, executive creative director A.J. Hassan.

“It’s an electrifying time to be in the advertising business. More than ever, brand love is born from a place that starts by making purposeful, human connections. We’re proud to welcome the powerhouse talents of Sue and Lizette to the creative department,” Hassan said in a statement. “Each brings a rich set of skills to broaden and bolster the unique and purposeful way in which we approach campaign and story development for clients.”

Kohm (above, right) arrives at R/GA from Grey Toronto, where she spent around four and a half years as an associate creative director. While at Grey she worked with clients such as Brown-Foreman, P&G, Salvation Army and Volvo. She was lead creative on the “#Ladyballs” campaign for Ovarian Cancer Canada and also worked on “Groceries Not Guns” for Moms Demand Action. Prior to joining Grey Toronto she worked on Kia as a copywriter for Innocean Canada.

Morazanni (above, left) joins the agency following six years with Leo Burnett Lapiz, where she served as associate creative director and then creative director, working with clients including Advance Auto Parts, Kellogg’s, Marshalls, Mexico Board of Tourism, P&G, Re/Max and Silk. Before that she spent five years as an associate creative director at JWT, working with brands such as AT&T, Ford, Gatorade, Kraft and Pepsi.

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