Revolving Door Roster Updates: B-Reel NY, Hero Collective, Merkle & More

By Kaila Mathis 

revolving door

This week, agencies continued to work toward their Q4 goals with the help of new hires, promotions and department expansions.


72andSunny appointed JT Pierce as its new managing director in Nwe York. Pierce brings expertise from previous roles leading creative at DoorDash, Argonaut, Deloitte Digital and Sony Playstation.


B-Reel NY

B-Reel NY welcomed three new hires to expand its Brooklyn-based team. Jessica Abood joins as senior integrated producer, Robert Blair as associate creative director of design and Ramon Cruz as brand director.

Crossmedia International

Ludmila Skorodelova was appointed as executive director at Crossmedia International in London. Skorodelova brings over 17 years of industry experience, the last seven of which were at Crossmedia, and the rest of which were spread between GroupM agencies Maxus, MEC and Mindshare.

FKQ Advertising + Marketing

FKQ Advertising and Marketing appointed Sergio Rodriguez as its new executive creative director. Rodrigues will lead creative strategy, brand stewardship for all clients and the management of creative professionals at the agency.

Hero Collective

Hero Collective welcomed two new hires to bolster its creative roster. Jenn Ng joins as senior vice president creative director and T Douglas Toles joins as associate creative director, both working together to strengthen creative capabilities on key healthcare accounts.

Jaguar Land Rover

Jaguar Land Rover North America appointed Charlotte Blank as chief marketing officer, USA. Previously the company’s director of transformation and analytics, Blank will now oversee the region’s marketing strategy and operations.


Merkle announced four new appointments to its Americas leadership team. Marlena Edwards was appointed to chief people officer, Amanda Moore to chief growth officer, Tim Perlstein to chief marketing officer and Anne-Marie Schaffer to chief client officer.

The Miroma Group

The Miroma Group welcomed Hannah Watson as its director of marketing and communications. In this role, Watson will lead the group’s marketing and communnications department and support the group’s growth goals.


VMLY&R appointed two new executives to OpenX from WPP, its bespoke agency created to service the Coca-Cola Company after being named its global marketing network partner. Stephanie DeCelles was promoted to global client lead and Chase Cornett was named global chief strategy officer.