Ready Set Rocket Expands Operations With Former Sew Leadership Team

By Erik Oster 

Ready Set Rocket, the New York-based integrated agency which has worked with clients including Kenneth Cole and J.P. Morgan, is expanding with the arrival of the former leadership team from Los Angeles creative agency Sew.

Sew founding partners Tyler Simmons and Steven Ocheltree join Ready Set Rocket, along with a creative director, new business director and two strategists, and will solidify the agency’s West Coast presence at its new office in the arts district of downtown Los Angeles. The new office will expand Ready Set Rocket’s research, strategy and creative capabilities offerings.

Prior to founding Sew, Simmons served as a merchandiser for Quicksilver while Ocheltree was a communications and development strategist for Lifewater International.

“We’re excited to start this new chapter and spearhead Ready Set Rocket’s new Los Angeles office,” Simmons said in a statement. “We’ve long admired the agency’s work and couldn’t be happier to join them in expanding their strategic and creative offerings.”

“We hold many of the same core values, most notably our passion for social impact in everything we do,” added Ready Set Rocket founding partner and CEO Aaron Harvey. “We’re combining forces to deliver an even higher level of work to clients.”