Publicis Groupe Names Nannette LaFond-Dufour Chief Impact Officer

By Kyle O'Brien 

Publicis Groupe has appointed Nannette LaFond-Dufour as chief impact officer, a newly created role at the holding company.

LaFond-Dufour will be responsible for driving immediate impact across the Groupe’s long-term ESG (environmental, social and governance) commitments. These include Publicis’ SBTI-approved climate goals, its diversity, equity and inclusion action plans, and its flagship initiatives like the Working with Cancer pledge and the Women’s Forum for the Economy & Society.

Publicis is the latest stop in LaFond-Dufour’s 30-year career, joining the Groupe from McCann Worldgroup where she was chief client officer and McCann’s inaugural chief sustainability officer, responsible for driving sustainability goals across its global environmental footprint.

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LaFond-Dufour will head a centralized team, partnering with the Groupe’s ESG community around the world. Together, they will design and deploy a consistent strategy on impact, with clear and measurable KPIs to enhance and expand Publicis’ existing initiatives and implement new ones, at the service of its teams and its clients, according to a statement from Publicis.

Nannette will join the Groupe’s management committee and report directly to Arthur Sadoun, chairman and CEO. She will work with Agathe Bousquet, president of Publicis France and Directoire+ sponsor for ESG.

“With the Directoire+ we are delighted to welcome Nannette to the Groupe” said Sadoun in a statement. “We know that for our growth to be truly sustainable, on every front, it also needs to be responsible. That’s why we have also worked to lead the way through our best-in-class ESG initiatives. With Nannette on board and her proven expertise in delivering impactful change with some of the world’s biggest companies, we are confident we can take our ESG agenda even further, faster, for the good of our people, our clients, and our planet. “

The hire is meant to boost Publicis’ ongoing commitment to creating positive change through environmental and societal impact. In the past year Publicis was the only holding company in the sector to appear in the S&P Yearbook, which evaluates the sustainability efforts of global businesses. Through the Working with Cancer Pledge, over the last 18 months the Groupe has also rallied more than 1,500 global companies to commit to erasing the stigma of cancer in the workplace.

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