-Wikipedia raises $16 million, will remain ad-free. link
-NYT: The ad industry rebound begins. link
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-TBWA\Vietnam tries to make us salivate for Heinz chili sauce (above).
-New Yorker Sonal Bose totally hates “history-sniffing” technology, sues Mazda, Mickey D’s, Microsoft and CBS. link
-Arnold wants you to re-imagine your New Year’s resolution in a new Facebook campaign for Carnival. link
-Meanwhile, one scribe says the social networking giant will put all brands on notice in 2011. link
-In cased you missed it, here’s JWT’s “100 Things to Watch in 2011” slideshow. link
-Watch Guillermo del Toro change from businessman to Wolfman in a 1991 Alka-Seltzer commercial. Now we know where it all began. link