-Deutsch launched a new “America” campaign for the Volkswagen Atlas with an anthem ad set to the Simon & Garfunkel tune of the same title (video above). You may remember the song from a political campaign ad promoting Bernie Sanders‘ 2016 presidential primary run or the Cameron Crowe film Almost Famous.
-A new report by the Interactive Advertising Bureau found that ad spending on original digital video content has nearly doubled in the past two years.
-Amazon stock hit a record high today after Jeff Bezos told Google that he is coming for their ad business.
-McDonald’s is introducing The Frork (that would be a fork made of fries) exactly one month too late for April Fools’ Day.
–Google actually called its recent report on Gen Z “It’s Lit.” How do you do, fellow kids?
-New York-based production company Assembly hired Oritte Bendory as executive producer.
-Media Storm hired Jeremiah Rosen, former president of SapientRazorfish-owned Campfire, as chief revenue officer.
-You may be shocked to learn that the President of the United States has shitty taste in ads.