–Lil’ Yachty and Carlie Rae Jepsen covered “It Takes Two” in Mother’s music video spot for Target, directed by Roman Coppola and choreographed by Mandy Moore (video above).
-Ogilvy creatives Justin Au, Joe Laquinte, Line Johnsen and Colby Spear created an 8-bit video game for the Grammy Awards called Lemonade Rage in honor of Beyonce. It’s like they knew she would lose to Adele!
-Y&R launched a new practice called Y&R Technology and Business, with Joe Rivas serving as president.
-DDB San Francisco hired Marla Ulrich as head of production and Denise Esterkyn as head of talent.
-CommunityAmerica Credit Union appointed Denver-based agency Cactus as its agency of record.
-Bullitt added Nicolas Randall to its directorial roster.
-Marketing and innovation agency Wide Awake was retained as agency of record for Enchantment Group, “an industry innovator and trusted leader in the management of luxury hotels, resorts, residential communities, destination spas, and golf courses.”