-Leo Burnett Madrid launched a holiday spot for The Spanish Lottery (video above).
–In addition to Fabio Seidl of Leo Burnett’s Lapiz, 360i also signed John Heath of BBDO New York, as its newest GCD.
-Creative agency B-Reel appointed Marie-Louise Sadakane as managing director for its Berlin office.
–More About Advertising picks W+K as its U.S. agency of the year.
–Microsoft, Coca-Cola and McCann celebrated Coke’s 100th birthday by creating an app that guesses how old you are.
-The Guardian is launching a product called Assured, which guarantees advertisers will only be charged when their ads are seen by real people.
-KWG announced the creation of a dedicated Analytics and Results department.