-It’s all about the letter V in Peterson Milla Hooks’ new Vizio spot, which also includes a ‘choon from Empire of the Sun. link
-Yahoo is set to reveal a new “all-out” campaign during Advertising Week. link
-Timberland has launched a PR, mobile and traditional marketing effort with the help of UK agency Leagas Delaney. link
-Commercial ad photographer Marcy Maloy will appear on season 15 (?!) of The Amazing Race. link
-Sears and Kmart’s spyware effort goes too far resulting in a FTC shutdown. link
-Unilever embraces crowdsourcing. link
-El Al Israel Airlines named 5W Public Relations as its PR AOR. link
-In-game ad network Double Fusion named Derek J. Rudd as SVP, advertising sales. link
-Amanda Kanaga, former senior VP of digital at Time Inc, joined Westport, CT-based WMI Holdings as senior VP, digital advertising. link
-Advertisers and blogs make better bedfellows these days. link
-Was Kanye West’s Beyonce outburst at last night’s VMAs a PR stunt? Knowing MTV’s predictability, probably. link
More: “Friday Odds and Ends”