-Colenso BBDO alum Brent Smart is headed to Saatchi & Saatchi NY to take on the role of worldwide managing director for General Mills. link
-Those “proud Kentuckians” are now just $3.4 million shy of their goal to launch the “world’s first crowd-funded Super Bowl ad”…and there are only seven days left. Isn’t inventory sold out already? link
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-Hearst has joined the roster of upcoming YouTube original channels. link
-YouTube parent Google gets into the Halloween spirit today on its homepage (above). link
-Omnicom has agreed to acquire a majority stake in India-based integrated marketing operation, Mudra Group.
-Here’s a Facebook app suite for agencies. link