Monday Morning Stir

By Erik Oster 

-The Martin Agency turned to a few NBA stars in its new “Call Your Shot” campaign for CarMax, like in the above spot starring Justise Winslow and Chris Bosh.

-The actresses from that Peloton ad stars as herself in a clever ad for Ryan Reynolds’ Aviation Gin.

-Time’s Up Advertising executive director Christena J. Pyle says too many women still feel vulnerable working in advertising.


-It’s Adweek’s 40th anniversary and there’s a lot to look back on.

-Agencies including 72andSunny, Droga5, Vice’s Virtue and W+K were reportedly invited to pitch for a WeWork campaign costing “at least” $5 million.

-Companies are initially taking a conservative approach in anticipation of the CCPA.

-Adtech firm Ogury has raised $50 million to help clients navigate data privacy laws.

Innocean Canada hired Sherry Gu as vp, production.