-DDB celebrates 50 years of the Big Mac with this nostalgic campaign for McDonald’s in New Zealand (video above).
-Industry bigwigs debate the fate of the global chief creative officer.
-WPP’s biggest investor, Harris Associates (which owns 8% of the company) doesn’t think the public needs to know what led Sir Martin to step down. But this drama is hardly over.
-Meanwhile, here’s your preview of Ken Auletta’s new book about how people like Sorrell sucked the creativity out of advertising.
-American Express is the latest big spender to launch a global media review.
-Virgin is engaging in a group-wide review examining it works with its agency partners.
-Campaign asks if we’re “kidding ourselves that advertising is a genuinely progressive industry.”