Monday Morning Stir

By Erik Oster Comment

-Toyota’s “As I Really Am” by The&Partnership stars Paralympic fencer and world champion Beatrice “Bebe” Vio.

-WPP’s GroupM acquired Indian creative agency The Glitch.

-Will an agency step and rescue the “tainted” Wynn brand?

-The big spenders are spending a little less bigly on the 2018 Winter Olympics.

-Snapchat offers free “try it, you’ll like it” ad credits to brands currently on Instagram. What are they, drug dealers in a 90s PSA?

Unilever threatens to pull ads from platforms like YouTube and Facebook unless they clean up their acts. Good luck with that?

-Call us cynical, but we don’t quite buy the assertion that Israel’s ad industry is “strictly no bullshit.”

-New Balance debuted a new global brand platform, touting the brand as “Fearlessly Independent Since 1906.”

-Even Quartz is covering the agency #MeToo moment.

-On that note, one agency executive tells Digiday that he worries about female executive hires leading “to tokenism.” Uh, dude…