Monday Morning Stir

By Patrick Coffee Comment

-VCCP’s new campaign declares Domino’s “The Official Food of Everything,” including heartburn and meh ads.

-It’s New Agency Day for Wieden+Kennedy alumni. First, GCD Craig Allen launched Callen (get it) in Austin along with Holly Petitjean and former Droga5 head of production Niklas Lindstrom.

-Former partner and ECD Mark Fitzloff, who left Wieden late last year, also has his own operation in Portland called Opinionated.

-And guess who else is starting an agency? The Rock. Insert lame cooking joke here.

-But wait, there’s one more: Former TBWA London head of strategy Amelia Torode has started a “collective” seeking to connect the freelance experience to #agencylife.

-So the answer to the Advertising Week question about whether to run your own agency is obviously “yes, please.”

-On another note, results of HP’s agency diversity effort are in, and they’re fairly predictable: agencies succeeded in hiring/promoting more women but didn’t do so well on the minority front.

-And finally, the digital ad industry is “officially out of ideas” and “the very idea of convincing someone to buy a product using advertising is also being called into question.” Happy Monday.