-RPA launched this “Mer-Mutts” spot as part of the “Hall of Claims” Famer’s Insurance campaign (video above).
–Dentsu Aegis Network is acquiring a majority stake in Japanese data marketing firm Merkle.
-Live from Snapchat, it’s Saturday Night Live! NBCUniversal signed a multi-year deal with Snapchat to create new shows for the social media hub.
-Speaking of Snapchat: Adweek examines “Snapchat’s 7 Brand Partners for the Summer Olympics.”
-Despite plummeting ratings and complaints of excessive ad breaks, NBC Olympics ad sales are up.
-Digiday examines “How publishers from the HuffPost to The New York Times are using Instagram Stories.” Early adoption all around.
-It’s not just girls: secondary school boys advertising makes them feel pressure to look good.
-Hulu is ending its free TV streaming service. The ad-supported, free streaming service will continue through a new Yahoo partnership and members will be offered a free trail of Hulu’s paid subscription service.