Monday Morning Stir

By Erik Oster 

-DDB Singapore launched “The Power To Be” for StarHub (video above).

-The Drum asks “Can you read Emojis?

-Adweek explores “How Airbnb’s CMO Transformed the Company Into a Super Brand in Just 18 Months.”


-Tomorrow Group CEO and founder Tom Goodwin says “Welcome to the future of advertising, where the word digital is redundant.”

-A new Piper Jaffray survey found that Instagram, Snapchat and Twitter are now teens’ preferred social networks

Michael Wolff explains “What Twitter is really worth.”

-DDB NZ teamed up with Remar Knitwear and the Textile Collective to create the ‘Fargo Woollens’ clothing line in celebration of FX’s Fargo.

-Digiday shares “‘A necessary evil’: Confessions of an agency PR.”