Monday Morning Stir

By Erik Oster 

-BEcause collaborated with Hammerhead VR to launch Boursin Sensorium (video above).

-Edelman Digital global strategy director¬†David Armano explains “4 Ways Social Media Can Get Out of the Silo and Truly Evolve Your Marketing.”

-The Indianapolis Colts became the first NFL team to advertise on Kik.

-Digiday explains “Why Amazon is outsourcing its lifestyle content.”

-Ad tracking firm Ace Metrix found that more advertisers held their back-to-school ads until later in the season this year.

-NONOTAK and Wave Studios collaborated on “Numbers,” an LED light exhibition that changes numbers into art.

-The Drum asks, “Are you sure your online ads aren’t funding illegal downloads of Game of Thrones?

-“Facebook Should Pay All Of Us,” says The New Yorker.