We know Air Jordans cost a pretty penny, but who knew they’d be this detrimental to someone’s wallet? Wishing to keep his father’s legacy intact, Marcus Jordan stuck to his word (which has been talked about for weeks) and donned a pair of His Airness’s kicks at the University of Central Florida’s exhibition b-ball opener. The only problem? UCF (the alma mater of yours truly) has a six-year, $3 million deal with Adidas. Now having been stung by son Jordan, the brand has nixed its contract with the school.
“The University of Central Florida has chosen not to deliver on their contractual commitment to adidas,” Adidas spokeswoman Andrea Corso tells the Orlando Sentinel. “As a result we have chosen not to continue our relationship with them moving forward.”
According to Deadspin, Jordan’s valiant statement didn’t quite pay off as he scored 1 point and went 0-for-3 in 23 minutes of play.