In our ever noble attempt to get to the bottom of this advertising business, we asked you guys to count up all the chicks and dudes in your office and file them into little boxes – creative vs. accounts/producers. With only a few responses in, we decided to make talking to us a bit easier and thus, increase the amount of responses. Yeah, duh. Please take the three question survey here.
Hoorah! Thanks. Hopefully, we’ll find out if the business is actually tilted – creative versus accounts, men versus women – and just how much so. Tell your friends at other agencies. Spread the news. This may put an end to a lot of misconceptions or confirm a lot of opinions, which is more likely, but science is better than dogma, no?