Remember how yesterday we blabbed about how derivative Pepsi’s RefreshEverythign TV work from TBWA is? The agency borrowed from a well-known music video created by Japanese rockers, Sour. Well Leo Burnett just a campaign piece for Coca-Cola that could be worse, if only because they hired a different band for a separate piece of the overall campaign.
The Doppeband, Farenheit, looks like a cheap version of 2Gether4Ever, if there is such a thing. Isn’t someone vetting this stuff?
Advertisement
Via MadisonBoom
More: “Chiat’s Refresh Execution: Super Derivative of Things Like ‘Benny & Joon’”