Well, while we’re on the Publicis Groupe-owned agency theme today (again, purely coincidental), we’ve received confirmation that Leo Burnett has had to let go of some staff today. The Chicago-based agency tells us, “Leo Burnett made the difficult decision today to let less than 2% of its U.S. staff go, in an effort to better align staff to client needs as it evolves and grows in new directions.” Staff count is “less than 2,000” at Leo’s U.S. operations, which of course also include offices in Detroit and New York as well as the Samsung-dedicated creative hub in LA, so feel free to do the math.
From what we’ve been told, Leo Burnett’s alignment as they say has nothing do with the agency losing Tampax to sister agency Publicis last month. We’ll let you know if and when