We hear Johnny Knoxville may be the spokeswhore for the upcoming-and-much-anticipated Microsoft spots, courtesy (plus $300 mil.) CPB. Apparently, the water cooler is rife with chatter about the possibilities. Our best guess, “It’s so easy, even Johnny Knoxville can use it.”
But that’s just our take, and that’s why I’m blogging here and not making $300 bajillion dollars there. Such is life.
Let’s hope the bit works, since losing the deal would mean number 10 (or so?) lost clients of late. Ouch.
Check back for more.
Oh, and our brotherly blog PRNewser covered this awhile back, so I guess we’re confirming a rumor. But apparently, it’s “all over” Microsoft.
And in case you missed it, Valleywag posted this from a focus groupie.
“Microsoft (is) in the midst of preparing an advertising campaign that would make it appear that its software and the PCs that run them are a younger, hipper product.
They showed us a number of sample ads that seemed to emphasize global community, peace, love, happiness and environmentalism, etc., and how Microsoft products can bring the world together and make it better place. All of us in the group were struck by how Apple-like the ads were. Some even expressed thoughts that they appeared to be straight rip-offs.”