Jennie Moore Returns to WONGDOODY as a Creative Director

By Erik Oster 

Independent, Seattle-based agency WONGDOODY appointed Jennie Moore as the agency’s latest creative director, focusing on its Papa Murphy’s Pizza and Litehouse Foods accounts.

Moore joins full-time after freelancing with the agency for the past six months, working on accounts including Amazon and Alaska Airlines (which went to Mekanism earlier this year), in addition to the aforementioned Papa Murphy’s Pizza and Litehouse Foods.

It marks something of a homecoming for Moore, who spent over five years as a senior copywriter with the agency beginning in September of 2004. She began her career as a copywriter with McCann Erickson Seattle, working with clients including Washington Mutual, Washington Apple Commission, Experience Music Project, Seattle International Film Festival and Warn Winches during her four years with the agency.

She left McCann Erickson for her first stint as a freelancer, splitting her time as a freelance copywriter between direct client work and agency work. The brands she worked on during the following four years included Starbucks, RealNetworks, Hornall Anderson, DaVinci Gourmet, Microsoft, Amazon and PAWS. Before her current appointment, she spent time freelancing with agencies including Creature, Here and There and David Leonard Creative; clients included Seattle’s Best Coffee, Umpqua Bank, The Gates Foundation, Bartell Drugs and Taco Time Northwest.

“Even though I’m no newbie to WONGDOODY, the novelty of working alongside Tracy Wong and all the other talented, fun, people here never wears off for me,” Moore said in a statement. “I’m so excited to be rejoining the WONGDOODY family, and to help lead the Papa Murphy’s and Litehouse accounts moving forward. It’s like coming home.”

“What I treasure most about Jennie — besides her writing talent — is the trust I have in her,” added WONGDOODY Chairmain and Co-Founder Tracy Wong. “She brings leadership, dedication and enthusiasm that both our agency and clients will immediately benefit from.”