Guess we were fooled by W+K Portland’s latest Old Spice spot if we were to believe its star, Isaiah Mustafa, who sat down with G4 and revealed some making-of tidbits on the cable channel’s “Attack of the Show.”
Apparently, there was no CGI in the “Questions” spot, just an elaborate set built on a lake in Vallermo, California. So we’re assuming The Mill just handled post? Additionally, it’s all one continuous shot that required “36 or 37” takes according to the actor. But why spoil the rest of the secrets, enjoy.
More: “The Man Your Man Could Smell Like: Behind Wieden’s Old Spice Spot”