Hamburg Ad School Folks Do Their Part to Help Find the Missing

By Kiran Aditham 

While many an American mourns Oprah’s last day on the air today, May 25 actually marks a more serious observation of National Missing Children’s Day. To do their part to raise awareness, Miami Ad School Hamburg creatives including CD Niklas Frings-Rupp and art director/copywriters João Unzer and Rodrigo de Castro have unveiled “Missing Face,” a project that uses facial recognition software on Facebook pics to help find those that have vanished. A timely, interesting effort from the MAS Hamburg crew, who seem have it down when it comes to unique, Facebook-based offerings.

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