GSD&M Hires Carat Vet as Executive Media Director

By Erik Oster Comment

Full-service agency GSD&M expanded its executive team with the hiring of Dave Kersey as executive media director.

In the role, Kersey will be responsible for growing and evolving GSD&M’s media offering, and will relocate from Los Angeles to GSD&M’s Austin, Texas, headquarters. He joins the agency from Carat, where he served as svp, group director and oversaw Disney Parks, Experiences and Products as well as Intel.

Kersey previously partnered with GSD&M on the Hilton account while global account director at OMD, where he also oversaw Inifinit. Prior to joining OMD in 2017, he spent nearly three years at Horizon Media, serving as vp, group brand director across Dignity Health, Honda, LegalZoom and Mike’s Hard Lemonade.

“It’s an honor to join GSD&M, an agency whose work I’ve always admired,” Kersey said in a statement. “I’m looking forward to leading the media group through continued growth and evolution positioning us to lead brands as they continue to face new challenges requiring a creative and custom approach to audience targeting, media strategy and analytics.”

“The strongest ideas are born from close collaboration across media, strategy and creative, and GSD&M has always been committed to keeping media in-house,” GSD&M CEO Duff Stewart added. “We know Dave will build on this heritage and help us take it to the next level. We are thrilled to have him join the agency.”

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