-Oakley announced a new partnership with Francisco Lindor this week, as he begins his first season as shortstop for the New York Mets: the official team of AgencySpy. Lindor and other brand ambassadors celebrate Queens as part of Oakley’s “Be Who You Are” campaign from M&C Saatchi Sport & Entertainment (video above).
-If you want some perspective from your boss’ boss’ boss’ boss’ boss, Adweek spoke with advertising leaders about Cannes Lions going virtual.
–Mischief @ No Fixed Address partnered with Eos on its Bless Your F*ing Cooch shaving cream line honoring viral TikTok creator Carly Joy.
-The reopening of movie theaters (still probably not the safest activity) brings with it the return of movie marketing.
-Deutsch LA’s Asian Employee Resource Group collaborated with AAPI artists for this “Against Asian Hate” NFT collection benefitting Stop AAPI Hate.
-As Republican lawmakers in several states attempt to pass voter suppression measures, new research from Oberland finds that 83% of consumers believe brands have a duty to protect voting rights.