Friday Stir

By Kyle O'Brien 

-Four Walls, the Irish American Whiskey brand from Glenn Howerton, Rob McElhenney and Charlie Day is getting into the Big Game spirit, inviting fans to share their game day celebrations this Sunday for a chance to win a custom Four Walls helmet signed by the gang. The gang also released a new spot, “Beers & Shots,” which finds them not enjoying their beers until Four Walls shots are taken.

-FCB has a new global CCO in Andrés Ordóñez, who takes over for Susan Credle.

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-Total by Verizon and Nissan are two of the brands that have chosen the Spanish language Super Bowl broadcast to promote their products on TelevisaUnivision.

-Geico’s Gecko documentary, the 15-minute long “Legend of the Lizard,” has been released and it gives a behind-the-scenes look at the life and career of the Gecko, with commentary by the Caveman and others.

-Toyota’s Super Bowl spot doesn’t feature a celebrity, but rather the Toyota Tacoma grab handle as passengers hold on for dear life during an off-road adventure.

-Snapchat will make its Super Bowl debut with an unfiltered message urging audiences to consider the platform as a safer and more authentic alternative to toxic social media.

-Be sure to check out the latest brands and ads for the Super Bowl on ADWEEK’s tracker.

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