Friday Odds and Ends

By Erik Oster 


-Rosapark launched a new campaign for ING Direct (video above).

-Bose selected WPP as its global agency partner, following a review.

-Quicken Loans launched a review of its $400 million media account.

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-Verizon is returning to the Super Bowl for the first time since 2011.

-Creatives think consultants are “suits” and the Wall Street Journal is on it.

-Droga5’s Amy Avery and Dean Challis list “4 Hot Trends at CES That Will Continue to Take Off in 2018.”

 -Semcasting founder and CEO Ray Kingman says “it’s time to pull the plug” on the national advertising model.

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