Friday Odds and Ends

By Erik Oster 

-Traction launched “Downtime Drama” for LENOVO (video above).

Minneapolis digital design shop Westwerk is celebrating its tenth anniversary with a complete restructure

ALMA senior copywriter Gabriel Ferrer figured out a new way to raise money for some impoverished folks in Africa with HelpKenyaNotKanye (get it?)

-A prospectus released by parent company Ascential in preparation for its IPO on the London Stock Exchange reveals how Cannes Lions makes $59 million in annual revenue.

-The Wall Street Journal explores how, after a tough year, “MDC Partners Touts Financial Discipline and New Business Wins.”

Havas dropped out of the global media review for Volkswagen, leaving incumbent MediaCom and PHD as finalists. 

-UGG selected Havas-aligned ad shop Camp + King to lead creative on its fall 2016 UGG for Men campaign starring Tom Brady

McKinney tells AdAge that only 18% of its total staff got laid off following the Nationwide loss.