Friday Odds and Ends

By Erik Oster 

-Hendrick’s Gin launched “Hendrick’s Air” (video above).

-Art director Steve Willis created Super Rejection, a blog about the difficulties of getting hired in the ad industry.

-Heat published a study on the media habits of Generation Z.

-TracyLocke teamed up with interactive agency Wildlife for an in-flight campaign promoting the Dallas Convention & Visitors Bureau (Dallas CVB).

-Adweek asks, “Is Walmart Trying to Brand Itself as Socially Conscious?

-Agency bands squared off at Battle for Hope 2015 .

-Business Insider examines this year’s media review trend.

-Bud Light kicked off its Whatever, USA event.

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