-Paris Hilton pretends to eat some fries and tries desperately to prove that she’s still relevant in this 72andSunny spot for Carl’s Jr. (which we call Hardee’s).
– A recently departed Saatchi & Saatchi LA CD might just be the guy behind “Brutha Ray.”
-Cisco Systems named MRM//McCann its global demand generation AOR.
-Google bought streaming service Twitch for a billion bucks, giving even more people new ways to skip your ads.
-How do agency bosses respond to students’ requests for internships? Fairly well (in the UK, at least).
-“Is it just me, or is native shit?” No, it’s not just you.
-“Global innovator and technology solutions leader” Infusion named Alexander Liss its director of analytics and insights. Liss previously worked in similar roles at GfK, Brand Union, and Droga5.
-Digital marketing services firm MediaMath opened a new office in Paris.
-How do agency trading desks work, again?