Friday Morning Stir

By Erik Oster 

-Cummins&Partners Sydney invites viewers to “Bring Your Australian” in a new ad for wine brand Jacob’s Creek (video above).

-Davis & Gilbert partner Howard Weingrad discusses whether the new SAG-AFTRA contract levels the playing field.

-Gut, the agency founded by former David Miami co-founders Anselmo Ramos and Gaston Bigio launched a campaign for Popeye’s introducing the chain’s new chicken sandwich with Sweet Dixies, the restaurant that was caught selling Popeye’s chicken.

-Engine chief strategy officer Matt Willifer is leaving the agency after 8 years.

-WPP’s interim results show the holding company’s performance ahead of internal expectations, but profits were down.

-Media buyers are becoming increasingly frustrated with ad reps for Facebook and Google.

-Digiday shares “Confessions of a procurement exec.