Friday Morning Stir

By Erik Oster 


-Santo Buenos Aires launched a spot for Sprite’s “#iloveyouhater” campaign starring World Champion pole dancer Alberto Del Campo and directed by Jo Roy, entitled “The Pole” (video above).

-YouTube announced new policies to address advertisers’ child safety concerns.

These 15 campaigns from African American creatives helped shape advertising.

-Kantar Consulting Americas chief executive Beth Ann Kaminkow is succeeding Steve Harding as global CEO for WPP brand experience and activation agency Gemetry.

-WPP’s gender pay-gap got worse in 2018, with the holding company’s median pay increasing from 14.6 percent to 14.9 percent.

-WPP CEO Mark Read claims in-housing won’t be a big part of the holding company’s future, says clients underestimate agency talent challenges.

-Saturday Morning co-founder Geoff Edwards shares campaigns that helped move advertising toward better representation of African Americans.

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