-This ad for Japanese internet service provider NTT Plala has racked up over 1.5 million YouTube views since being uploaded last week.
-The Players Tribune will introduce its first branded series next week with the Powerade-sponsored From Somewhere.
-To celebrate the arrival of the new IKEA catalogue, DDB Brussels recycled last year’s catalogue as a cushion.
-Burger King has received more social media buzz than McDoanld’s following its McWhopper proposal.
-More About Advertising asks “Will WPP’s deal with BuzzFeed be important for clients?”
-Online publishers and mobile ad companies say Apple’s enabling of ad-blocking on its mobile devices could pose a risk to their businesses.
-Adweek explains “Why New Orleans Tourism Is Soaring 10 Years After Katrina.”
-Snapchat is charging brands for video ads viewed for under a second.