-Director Kathryn Bigelow (Hurt Locker, Zero Dark Thirty) created this elephant poaching PSA, entitled “Last Days” (video above).
-4 Creative assembled this spot for Film 4 from movies available on the channel.
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-Publicis Groupe announced the acquisition of adaptive content agency Relevant24.
–AdAge explains “Why Omnicom Bought Another D.C. Agency.”
–Campaign examines its ten favorite TV and cinema ads of the year.
-UK charity Save The Children organized Christmas Jumper Day.
–Facebook debuts “call-to-action” buttons (such as “sign up” or “shop now”) for business pages.
–Digiday ranks the best and worst brands on social media this year.