Former TBWA\Chiat\Day L.A. Managing Director Joins space150

By Patrick Coffee 

Digital agency space150 appointed Stan Fiorito as executive vice president, client and brand development. In the newly-created role, he will be tasked with integrated account insight, process and strategy across the agency’s New York, Venice, Burbank and Minneapolis offices, while reporting to space150 founder and CEO Billy Jurewicz

“Brands today are looking for something that traditional agencies can’t or won’t deliver,” Jurewicz said in a statement. “Our model, driven by creative, technology and experience design, continues to attract brands and team members who see the future of advertising in what we are building. Stan is methodical in his approach to leading integrated teams and client business, and has a history of partnering to deliver amazing work. We are thrilled to welcome him to space150.”

Fiorito joins space150 from TBWA\Chiat\Day L.A., where he has served as managing director for 10 years, helped lead a team of 130 as one of three managing directors, and served as account lead for new business wins including Buffalo Wild Wings and Miller Lite. He previously spent a year as group account director with BBH New York on Johnnie Walker and several Unilever brands. That followed a year as senior vice president/worldwide account director on Heineken at Publicis and six years as an account director with Goodby, Silverstein & Partners, where he was brand and business lead for Budweiser and Emerald Nuts.

“space150 represents a new model in advertising, and has tremendous opportunity to redefine the way that agencies, brands, and consumers connect,” said Fiorito. “I am excited to be part of an agency that is so nimble in its commitment to creativity across digital, physical and traditional channels. I look forward to working with Billy and the space150 teams to change the advertising world for the better.”

Fiorito’s appointment follows the arrival of BBDO veteran Ulli Appelbaum as executive vice president of strategy last month, as well as the agency winning AOR duties for frozen pizza brand Red Baron in February and making a pair of executive promotions the following month.