Perillo will lead the agency’s creative team across a roster that includes includes Stanley Black & Decker, Olympus, Crayola Experience and Air Products, integrating digital, social media and web design.
“When I first met with Klunk & Millan, I was immediately impressed with both the sense of loyalty I felt and the long tenures of the majority of the employees—things that are sometimes lacking in our industry,” Perillo said in a statement. “This sense of pride and commitment, combined with deep talent and progressive thinking, really drew me toward this opportunity. And there is no shortage of opportunity here—I see a real chance to not only expand upon the work that’s already been done here, but to also explore new ways to think about our clients. I see great things ahead.”
Perillo arrives at Klunk & Millan following around a year and a half as a freelance executive creative director. Before that Perillo spent over six years with Grey New York, where he served as an executive creative director and worked on campaigns including “Breathe Happy” for Febreeze, “Gun Crazy” for States United to Prevent Gun Violence and “Find Your Park” for the National Park Service. Prior to joining Grey New York in 2010, he spent time with BBDO, Saatchi & Saatchi and McCann.
“We’ve watched the macro-trend of agencies reconsolidating from specialized and siloed to fully integrated, and our position has never wavered,” Klunk & Millan president Jim Klunk said in a statement. “Clients are looking for, and benefitting from, the next-generation operating model—multi-disciplined agencies. With Rob’s expertise in leading cross-functional teams, we are steadfast in our commitment to inter- and cross-agency collaboration in order to offer our clients efficiencies of budget and accountability of performance.”
“Rob’s reputation precedes him. His leadership is central to providing a unified, best-in-class team that works across disciplines and agencies,” he added.