Fitzgerald & Co. Announces Promotions, Hirings

By Erik Oster 

Fitzgerald & Co. Atlanta promoted Wes Whitener and Mitch Bennett to roles as executive creative directors. The pair originally joined the agency around four years ago, as group creative directors, and have worked with clients such as Coca-Cola, Mellow Mushroom, Carraba’s and Synovus Bank.

Before joining Fitzgerald & Co., Whitener spent nearly five years with GSD&M as a creative director. Prior to that he served as a senior art director for McKinney + Silver, also for approximately five years.

Bennett joined the agency from CP+B in March of 2010, following around a year and a half as an associate creative director working with such clients as Windows and Bing. Prior to that he spent over three and a half years with GSD&M as a creative director, where his clients included AT&T, Southwest Airlines, Goodyear, LL Bean, Toshiba and Dreamworks. The leap to creative director followed over two and a half years with McKinney as a senior copywriter, where he worked on Sony and Travelocity.


Fitzgerald & Co. also announced the hiring of Liza Ramos as chief talent officer and Mike McGarry as business lead for the agency’s dedicated Coca-Cola creative unit, Fitzco//McCann. Ramos joins the agency from Droga5, where she most recently served as HR and talent management director. McGarry arrives from VICE Media, where he spent the lastten months as an account director following nearly two years with Mekanism as a senior client strategist.

“Fitzgerald’s strength is built on the mix of the great talent we have here, such as Wes and Mitch, and the terrific people we are attracting to come join us in Atlanta,” said CEO Matt Woehrmann, who succeeded founder Dave Fitzgerald in that role in June. “Liza, who has broad background in the talent area, will lead the charge in helping us to recruit and develop the best people in the industry. Mike has an amazing depth of experience in the connections between pop culture and marketing, which is becoming more important every day.”