Find a Penny Pick it Up

I read about this odd Chevy Billboard ad on InternetAutoGuide.com. The billbaord was put on display in London’s New Oxford Street to advertise the new Chevy Aveo’s starting price of 769,500 pence. Apparently it only lasted about 30 mins because people passing the billboard stopped to pick it. And Chevy had the nerve to claim that this proves that the Chevy Aveo is putting money back in motorist’s pockets. Really? It just sounds like a silly little stunt that went awry.