AdAge reports that DDB New York CCO Eric Silver is being replaced by Matt Eastwood, who currently holds the same post at DDB Australia.
Silver replaced Lee Garfinkel at DDB in early 2009 after spending five years as ECD at BBDO. While he might have lured a few of his former colleagues to join him at DDB, the major campaigns were sorely lacking during his tenure (checking our email archives, there’s been chatter since March that Silver was going to be ousted).
Still, Silver isn’t completely out at DDB as he’s now been relegated to “taking on creative responsibilities for DDB’s business development efforts in the U.S., working with U.S. Director of New Business Development Brandon Snow” according to a statement from DDB’s Dick Rogers. We’ll see how long that experiment lasts but spies are speculating that Silver could be in contention for a certain vacant CCO post at a certain agency that had a bug problem recently. We’ll keep our eyes open for this one.
More: “DDB’s CCO Speculation”