ECD Kt Thayer Leaves Vitro After More Than 14 Years

By Patrick Coffee 

Executive creative directors Kt Thayer and Oliver Duncan have left San Diego’s Vitro.

Duncan had been with the MDC Partners agency since 2013 while Thayer worked there more more than 14 years. We cannot at this time confirm where either creative went, though we’ve been told that Duncan moved to Seattle in February and Thayer left earlier this month after accepting a role at another agency.

The past few months have included a few significant changes at Vitro, which had to make some downsizing moves after ASICS shifted its global creative business to 180 Amsterdam and 180LA, Red Robin (allegedly) launched a review and Wild Turkey decided to move more of its marketing budget overseas. (Thayer received a CD credit on most of the agency’s ASICS work.)

Vitro then launched a new office in Austin and hired GSD&M’s Jake Camozzi and Victor Camozzi to run its creative department. We hear that this office will focus on a significant piece of business that isn’t Caribou Coffee or Vivint, both of which went to Vitro in March.

We’ve been unable to contact Mr. Thayer directly and a Vitro spokesperson declined to comment beyond confirming that his farewell party happened last week.

After this story initially ran, one party disputed an earlier total listed as the starting salary for Thayer’s replacement.