Duncan/Channon Scares Up Laughs for DriveTime

By Patrick Coffee Comment

San Francisco agency Duncan/Channon has a new campaign for client DriveTime, or “the number-one used car chain for the credit-strapped.” Building on last year’s “Rescued” campaign, the agency again called on the comedic directorial duo Adam & Dave from production company Arts & Sciences to entertain and inform you about the client’s services.

The first spot “Hold the Lemon” involves a bit of old-school freestyling and almost recalls Reno 911!:

Two more below.

We feel bad for the protagonist in “A New Lease on Life”:

…and the guy in the last spot “Taken for a Ride” also looks a bit creeped out.

The idea is to put a fun spin on a sad fact regarding the average American’s credit score.

 

Duncan/Channon (agency)

Parker Channon – Executive Creative Director

Anne Elisco-Lemme – Creative Director

Christine Gomez – Executive Producer

Justine Barnes – Content Producer

Eric Dunn – Group Account Director

Nick Gustafson – Account Executive

 

Arts & Sciences (production company)

Adam & Dave – Directors

Marc Marrie – Managing Partner / Executive Producer

Mal Ward – Managing Director / Partner

Pat Harris – Producer

 

White House Post (editorial company)

Lucas Spaulding – Editor

Kristin Branstetter – Post Producer

Lynne Mannino – Producer

 

CO3 (telecine company)

Sean Coleman – Colorist

 

Carbon VFX (finish/VFX company)

Marlo Baird Kinsey – Executive Producer

Nick Vassil – Associate Producer

Chris Noellert – Creative Director

Pete Mayor – Lead Flame

Shannon Burkley – Matte Painter

 

One Union Recording (recording studio)

Joaby Deal – Engineer

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