Deutsch LA is riding the Iron Man 2 wave with a new spot for Dr. Pepper, which stars Marvel legend Stan Lee and takes us inside Tony Stark’s AI lab. Here, Lee’s co-worker gets tricked by Stark’s computer program and gets suited up in a Dr. Pepper vending machine instead of the Iron Man attire. The soft drink staple joins other brands cashing on the film’s hype including Audi, Diesel and 7-11. This particular ad though is part of a larger Dr. Pepper campaign that includes a contest where fans can win an LG gift card valued at $4,750, an LG mobile phone, an Xbox 360 console and accessories among other prizes. You can play by entering codes from specially marked Dr. Pepper products at DrPepper.com, or by texting the code to “PEPPER” (737737) for a chance to win.
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